Destination marketing - overview of services
By setting up long-term cooperation, we will save you time and money.
We regularly send you an overview of performance and detailed statistics.
Guiding principle
Travel blog - creating interest in your destination, strengthening the destination brand
Communicating the story of your destination, "storytelling", invitations to your region, from the visibility of events and your partners
Promotion + sales support of your partners' products and services
Targeted regional advertising will reach users who are planning to visit your region or are looking for activities, services or inspiration for active leisure.
Seasonal campaigns reaching up to +3,000,000 tourists
On Turistika.cz, on social networks and across the Czech Internet, we will provide you with thematically and regionally targeted campaigns with regular optimization, reporting and final evaluation.
Motivation to visit your region and the growth of visitors
More than 10,000 families use our Technology of the Tourist Diary with the motivational concept Tourism for Life.
Promotion + sales support of your partners' products and services
Targeted regional advertising will reach users who are planning to visit your region or are looking for activities, services or inspiration for active leisure.
Seasonal campaigns reaching up to +3,000,000 tourists
On Turistika.cz, on social networks and across the Czech Internet, we will provide you with thematically and regionally targeted campaigns with regular optimization, reporting and final evaluation.
Motivation to visit your region and the growth of visitors
More than 10,000 families use our Technology of the Tourist Diary with the motivational concept Tourism for Life.
Technology & unique content
Modern destination website , mobile app, booking system, data warehouse >> more here
Virtual reality , VR 360° photos and videos in 4K, interactive virtual tours >> more here
Unique content - tourist destinations, trips, routes, photos and videos >> more here
Travel blog at Turistika.cz
Travel blog at Turistika.cz,
Storytelling is the foundation and important pillar of any destination's marketing. Creating exceptional content is what will help people engage and influence them in the destination selection phase for their trips, trips and vacations.
>> Why is a Travel Blog essential for tourist destinations?
Publish articles on the largest community website of Czech tourists, where 4,500,000 tourists plan trips and holidays every year. From the stories of your destination, through tips and news, the services of your partners to current invitations to your region.
Travel blog services:
Storytelling - Creation and publication of articles with stories of your destination, supporting your brand, in order to capture, attract attention and think about your destination as the destination for your next trips or stay.
Active Travel Blog Management
Travel Blog Promotion and selected posts - PR articles
Addressing registered tourists, promotion Posts and Travel Blog in a regular newsletter
Promotion of important events
Advertising campaigns and targeted promotion
Advertising campaigns and targeted promotion
Regional advertising will reach users who are planning to visit your region or looking for tips and inspiration for active leisure in your area.
It appears in the regional widget at the top of the page, only in the PC version of the website
We target the content of the site according to location - municipality / district / region / state / tourist area.
Text tip is an effective solution for SEO - it will increase traffic to your site from search engines.
>> more about regional advertising
The nationwide advertisement on Turistika.cz will reach 150,000 - 300,000 users per week, up to 500,000 - 1,000,000 per month
>> more about banner advertising
Promotion on social networks allows very precise targeting according to the residence or interests of users. We offer a guarantee of addressed users, the number of clicks, or video views or user involvement
>> more about social promotion. networks
Targeted nationwide campaigns on the Czech Internet and abroad. RTB campaigns + PPC campaigns, re-marketing, social media promotion. Advertising campaigns are aimed at people interested in tourism and travel, planning a trip or vacation, and are from the regions or cities you have selected.
Motivation to visit
Project partner - Destination
Year-round promotion
Logo on the web www.turistikaprozivot.cz (with active link)
Logo on www.facebook.com/turistikaprozivot
Logos within the project promotion and at partner events
Motivation to visit selected places in the region:
inclusion of your chosen 50 places in your region in TPŽ and placement of your logo with an active link at all 50 competition places on Turistika.cz
10 points for visiting the competition place (usually 1 -2 points)
sharing 5 selected competition places on FB Turistika.cz
sharing 10 competition places on FB Turistikaproživot,
placement of a widget with an invitation in the Turistika.cz newsletter,
Competitions
Users look for the right answer on your site to learn about your product or service.
Competition promotion
in the newsletter,
on Facebook Turistika.cz
web Turistika.cz.
Win tickets in the form of tickets to museums, monuments or events will visit your region.
YEAR - ROUND PROGRAMS FOR CITIES AND DESTINATIONS
Discounted service packages and year-round promotion of your city, region, tourist destination, region
Regional destinations and tourist areas
Travel blog +
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4x PR article with promotion
Regional advertising throughout the year
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The main partner of the region - region / tur. region
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3x Text tip
Competition quiz with a survey of the region
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guarantees + 1,000 people contacted
Nationwide advertising
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500,000 native ad and banner views
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100,000 views of branding
Promotion on social networks
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2x contribution, guarantee of 50,000 people reach
Tourism for life - motivation to visit
Regular price: 186,000 CZK
Price after discount: 120,000 CZK
Virtual reality - a complete solution for destination management
a modern and effective form of presentation of your region, services and partners
VR 360 ° photo and video, interactive virtual tours
>> everything about virtual reality can be found at www.vrcesko.cz/virtualni-realita
What you get:
Unique and attractive content on your website, on social networks ( virtual reality & tourism )
By placing it in VR applications and services, you will reach tourists and travelers from abroad
Modern presentation at trade fairs and other events
You get VR glasses and technology with other fun and educational content (eg to Infocenters)
Possibility of up to 50% subsidy from the National Tourism Support Program in the regions ( more here )
How does it work:
We will select places, routes or services and video scenarios together
We will record and edit the videos for your needs and publications, or we will create 360 photos for you
We will supply you with suitable VR glasses or equipment and teach you how to make the best use of virtual reality
We have long promoted your videos and places / services with a VR presentation with a guarantee of 5,000 views
Technické řešení:
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Mapa vaší destinace a zobrazení významných míst, památek a služeb vašich partnerů formou 360° vizitek, 360°virtuálních prohlídek a 360° videí
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Zpracování vybraných místa služeb do libovolných kategorií
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Každý subjekt se zobrazuje v menu dle vhodné kategorie a pomocí ikony na mapě destinace
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Možnost výběru několika variant mapového podkladu a nastavení originální ikony bodu zájmu na mapě
Forma zobrazení partnerů:
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360° vizitka / 360° vizitka PLUS
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360° virtuální prohlídka
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360° video
Virtual reality service references
