Advertising price list & overview of Turistika.cz services
Advertising price list
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Banner advertising >> more here
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Regionally targeted ad >> more here
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PR articles with promotion >> more here
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Onloine competitions >> more here
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Event promotion >> more here
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Promotion on social networks >> more here
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Thematic targeting of ads >> more here
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Tourist community >> more here
Destination marketing services
Destination marketing,
unique concept Turistika.cz >> more here
Travel blog >> more here
Tourism for life >> more here
Video routes >> more here
Virtual reality,
360 ° videos, photos, interactive tours >> more here
Surveys and PR >> more here
Banner advertising, overview of advertising space
Guarantee of addressed people (according to the period):
150,000 - 300,000 per week
500,000 - 1,000,000 per month
Display guarantee (according to period):
600,000 - 1,000,000 per week
2,500,000 - 4,000,000 / month
Advertising position desktop - PC version
Web design 1920x1000px
Price: 250 CZK / CPT *
Responsive banner under the title of the article
Price: 150 CZK / CPT *
Native advertising
Price: 120 CZK / CPT *
Banners 300x250, 300x600px, 970x200px
Banners 300x600px, photogallery
Price: 120 CZK / CPT *
* CPT (cost per thousand) = cost per 1000 impressions, meaning that 100,000 ad impressions costing $ 200 costs $ 20,000
Advertising position MOBILE version
Banners 300x300px, floating the whole web
Price: 150 CZK / CPT *
Banners 300x300px, photo gallery
Price: 150 CZK / CPT *
Mobile branding / Sticky banner 320x100px
Price: 200 CZK / CPT *
* CPT (cost per thousand) = cost per 1000 impressions, meaning that 100,000 ad impressions costing $ 200 costs $ 20,000
Production of banners
branding,
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from 800 CZK
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edit to the responsive vs CZK 300
banners 300x250 / 300x600 and others
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from 300 CZK static
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from 600 CZK movable
Turistika.cz >> Price list & services >> Tourism for life
Web design
The largest advertising space, performance 2-3% CTR, is displayed in the PC version of the site. Areas are limited, we recommend ordering the ad in time. Backgrounds: web background 1920x1000px (up to 500kb) + leader board 1000x200px (up to 200kb). The Turistika.cz website is responsive, so it is necessary to place any advertising message on the sides up to a width of max. 250px from the region (see the previews of the registration below).
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Regionally targeted advertising
Regional advertising will reach users who are planning to visit your region or looking for tips and inspiration for active leisure in your area.
It is displayed in the content of the Turistika.cz website in the regional widget at the top of the page, only in the PC version of the website
We target the content of the site according to location - municipality / district / region / state / tourist area.
Text tip is an effective solution for SEO - it will increase traffic to your site from search engines.
Main partner of the region (banner 300x250px)
District: CZK 6,000 / year
Other municipalities: CZK 3,000 / year
(displayed on the main page, list of cat. and in the detail of the article )
State / Region / Tourist area: 3,000 CZK / year
(displayed on the main page and list of region categories)
Text tip (3x advertising positions / region)
District: 3,000 CZK / year / 1 position
Other municipalities: CZK 1,000 / year / 1 position
(displayed on the main page, list of cat. and in the detail of the article )
State / Region / Tourist area: 3,000 CZK / year
(displayed on the main page and list of region categories)
Website branding, largest advertising space
Region / Tourist region / district / municipality
c ena: CZK 10 000/50 000 views
(displayed on the main page, list of categories and in detail of selected 30 most read articles
Banner on the front page of the region, 300x250px
(displayed only on the main page of the region)
price: CZK 1,000 / year
PR articles & tests with promotion
PR article without promotion price: 4,000 CZK
PR article with promotion price: 8,000 CZK
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display on the main page Turistika.cz, 1 week
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placement in a newsletter (40,000 subscriptions.) >> preview 09/2021
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publication on Facebook Turistika.cz (+60,000 fans.) >> FB Turistika.cz
Gastronomy trip price: 5,000 CZK
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placement in a newsletter (40,000 subscriptions.) >> preview 09/2021
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publication on Facebook Turistika.cz (+60,000 fans.) >> FB Turistika.cz
Test / review price: 5,000 CZK
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article including testing and promotion
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placement in a newsletter (40,000 subscriptions.) >> preview 09/2021
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publication on Facebook Turistika.cz (+60,000 fans.) >> FB Turistika.cz
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placement of the trailer on the Testy.cz website
Creating an article price: 500 - 1,500 CZK
range A4 format, content according to assignment, including photos
Practical links:
Competitions & competition quizzes
Realization of the competition
Ideal for promoting your services, new exhibit or product. The competition includes a presentation of the company and services or products, including active links to your site or social network. We can place photos and video in the competition.
Users look for the right answer on your website, so they get to know each other well and identify with your product or service. We will set the duration of the competition at 2-4 weeks.
Competition promotion:
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on the Turistika.cz/souteze website
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placement in a newsletter (40,000 subscriptions.) >> preview 09/2021
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publication on Facebook Turistika.cz (+60,000 fans.) >> FB Turistika.cz
Materials for implementation:
name of the competition, text, start date and duration, competition question with possible answers (a, b, c), including the correct one, prizes for the competition, 1 - 3 photos and links.
Competition quiz
We will select 3 to 10 questions about your city region, service, product or brand. It motivates users with a reward within your activities.
The results can be used for PR communication or will help you to analyze the market and competition, the perception of your brand or specific product. You will get important feedback.
Prices:
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Complete realization and promotion of the comp.: 6,000 CZK + prizes
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Complete realization and promotion of the quiz: 12,000 CZK + prizes
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Promotion of your competition (according to services) : from CZK 1,000
Promotion and visibility of your events
A package of services to promote your event or course
placement in the calendar and on the main page Akce.cz (events are displayed on more than 200 regional websites)
sharing your FB event on our FB site Turistika.cz / Akce.cz / Spoluhraci.cz
placement in the regular newsletter Turistika.cz / Spoluhraci.cz (both sent to 45,000 users)
Price: 5,000 CZK
Other options
media partnership of your event with significantly more promotion
location of the event in Tourism for Life
Promotion on social networks Turistika.cz, Akce.cz, Spoluhraci.cz
A post with an active link to your site
in the article we will publish your page with a link, or a photo gallery with text and an active link. Marking your FB page in the text with an active link to it is a matter of course.
guarantees that 10,000 people will be targeted, focusing on thematic interests and activities
Price: 5,000 CZK
Advertising messages on Facebook, Instagram, Messenger
We will create an engaging advertising message
We'll set up ideal ad targeting (people, regions, devices, etc.)
We monitor and optimize your ad throughout the campaign
Guarantee: from 10,000 addressed people
Price: 5,000 CZK
Event promotion
placement in events FB site Turistika.cz
publication in the form of a contribution of the location FB Tourism, .cz
paid promotion with a guaranteed address + 5,000 people
Price: 3,000 CZK
Video promotion
posting a video with text and active links to your site and your Fb page
video view guarantee
Price: CZK 3,000, guarantee of 1,000 views
Price. CZK 10,000, guarantee 5,000 views
Industry targeting of advertising, according to the interest & activities of users
We can place your banners and advertising messages in the content of pages of various fields and activities. For example, cycling (bike trips, bike paths - more than 5,000 entries), skiing. apod.
On the spoluhraci.cz website, we then target advertising according to individual sports. With an advertising message in the sports clubhouse, you can address thousands of athletes who are actively involved in, for example, football, hockey, airsoft, basketball, floorball, etc.
Thematic annexes with the possibility of exclusive cooperation
My vacation & tours section - service for CK / CA
Addressing our registered users
Targeting advertising according to the category of sport (football, floorball, hockey, etc.) on Spoluhraci.cz (65,000 athletes / 5,000 sports clubs) >> overview of sports and clubs on Spoluhraci.cz
Targeting advertising according to the interest of 60,000 tourists and travelers (cyclist, skier, lover of monuments, spa tourist, etc. ...) >> more about the tourist community here
Promotion in the regular newsletter Turistika.cz
Regular monthly overview of tips and news for tourists and travelers, 40,000 customers
Turistika.cz recommends
Newsletter widget
Price: 3,000 CZK
Price: 5,000 CZK
Direct mail
Separate e-mail with introduction and client services, possibility to send only 3 times / year
Direct mail Turistika.cz, 40,000 users
Direct mail Spoluhraci.cz, 35,000 users
Price: 40,000 CZK
Price: 35,000 CZK
Addressing registered users according to interest
We will send a report with the introduction of your company / organization or services with a benefit or a short-term advantageous offer to our registered users, according to their interest and favorite activities.
Statistics with the number of users are approximate, as of 31.12.2021
Cyclists, 8 604 users
Skiers, 4 484 users
Snowboarders, 906 users
Monument lover, 9 512 users
Price: 12,906 CZK
Price: 6 726 CZK
Price: 1 812 CZK
Price: 14 268 CZK
REFERENCE
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